WORKS実例
RETAIL_CASE_05
WORKProject 2017 JAPAN SENSE
Nihonbashi store is the flagship of ISETANMITSUKOSHI, Japanese biggest department stores. Among many displays the seasonal “concept display” at the store is one of their key visual communication with consumers.
Based on the all year key concept of “2017 JAPAN SENSE”, spring display has planned with “Spring&Cherry Blossom” motif.
Their designer has come up with an idea expressing an image of a cut picture book in the display windows.
Among many venders and materials CUT Japan and CUT Screen has chosen to realize their concept and image nicely and cleanly.
CUT Japan supported the selection of fabric, designing of cutting pattern and a folding method to express the image of spread picture book, which met perfectly the client’s budget for the temporary visual communication.
©2017 ISETANMITSUKOSHI
CLIENTISETANMITSUKOSHI